David Beckham has been announced as a global brand ambassador for sports and entertainment trading card company Panini America, collaborating on a range of autographed trading cards and memorabilia.
The British footballing legend also features in the brand's upcoming social media and marketing campaigns surrounding major football launches, and Panini America CEO Mark Warsop commented 'This partnership is one of the most significant in our history and we're ecstatic to be able to bring David into the Panini family in such a meaningful way. Panini has highlighted David throughout his career dating back to 1996 through our FIFA World Cup Sticker Collections and other Soccer collections - we are excited to move into this next phase by highlighting him as a Global Ambassador through a variety of initiatives, trading cards and unique memorabilia that celebrates his incredible career'.